Wednesday, December 26, 2012

WAHM Team Builder Leads

Are you serious (I mean really serious) about building your team this year?

If so, work with surveyed leads...these are leads of highly-responsive people who have expressed an interest in joining a home business opportunity right now! They have answered questions recently and have a serious desire to work from home.

Get 100 leads to start your recruiting today! Leads include name, email, address, phone, amount of investment desired, best time to contact and more!


Tuesday, December 11, 2012

Pop-Up Marketing for Profits: Home Party Sales Generator

Home party sales are the lifeblood of direct selling. If you don't have bookings, chance are you don't have sales or recruits. Although many can make it online, this is a business where the "personal touch" is prized.

How to get that?

Have you considered having a POP UP party? Have you seen the pop-up restaurants in many cities? Or maybe, the pop-up boutiques or art galleries? It's a trend and you can be a part of it!

Holding a pop-up party or boutique party is just like having a little boutique in your living room. It's simple and fun.

Just set up your wares, put out some marketing materials, pour some wine and invite your friends to shop. It's much less formal than a traditional sales party and everyone can mix and mingle, try things and know it's a comfortable environment.

To double the fun, check our our Direct Sales Guide: GET BOOKED SOLID! This will help you take this concept to the next level!

New on amazon...Quantum Self Hypnosis: Awaken the Genius Within

Monday, December 10, 2012

6 Article Writing Tips that Sizzle

Write lists in your articles. People like lists and they are more likely to share them.
Be sure to number your lists within your articles. People like to know how much
longer the article is expected to be. Also, keep them brief.
Use numbers in your titles. Example: “10 Best Ways to xyz"
Use “How to” in your titles. Please do love a HOW TO!
Use words like “Ultimate” or “Best” “Stunning” “Free” “Secrets”
“Discover” “Easy” “The Only ___ You’ll Need to ____” These are magnetic.
Make your titles really good. For example, this is a sucky title: “My recipe
for vegetable soup”@ and this is an awesome title: “My Spicy, Super-Simple, 10-Minute Veggie Soup Recipe” – Describe your titles with lot of visual words and adjectives.



100 Ways to Get More Online Traffic -- Free ebook


Write a Roundup Post

A roundup post is an entry that speaks about a group of people in your niche. This

strategy is used to build relationships with influencers in your niche. Let them know that

you are reaching out to them and promoting their content. More often than not, this

leads to them returning you the favor by blogging or tweeting about you. If they are

indeed influential in your niche, their return of favor will be sending massive traffic your



Interview Experts in Your Niche

If you can get interviews with experts in your niche, your credibility will be greatly

boosted thus generating more traffic. All you have to do is ask: email experts a list of

questions that is relevant to your niche and get some great content from their answers.

At the same time, build relationships with these experts because you never know when

a powerful partnership will come knocking at your door.


Twitter Traffic

Twitter can be a huge source of traffic for you if you know how to build your Twitter

network on a daily basis. Your goal with Twitter is to network and build relationships

and these relationships can lead to more traffic. One Twitter post can become so viral

that it can send tens of thousands of visitors to your sites if done in the right manner.


Create a Facebook Page

Studies have shown that people are spending more time on Facebook than any other

website on the internet. By being in front of such traffic, you have the best chance of

being seen on the vast web. Create a Facebook Page for your website and install a “Like

Box” into your website so that your visitors will know you are on Facebook and join as a

fan on your Facebook Page.


Create an Infographic

If you are great with design, you can take the statistics of any topic and create an

infographic to represent the figures. Infographics can go viral very easily as people like

to share them all over the web. Do remember to include your website URL within the

infographic so that you can get the traffic when it is re-blogged elsewhere on the

internet. You know what? Forget about being great with design, you can outsource it to

someone else to get it done for you!

GET ALL 100 WAYS...visit
Subscribe to our SPOTLIGHT NEWS and get this and other freebies for building your business!

Writing for Professionals: The Definitive Handbook for Gaining More Influence

Writing for Professionals: The Definitive Handbook for Gaining More Influence

Thursday, December 6, 2012

Read our interview with Natalie Tini, a young prolific author

Read our interview with Natalie Tini, a young prolific author
Her new book is Sewing a Friendship
So, Natalie, you're a young author! Is this something you want to do when you grow up?

>> I think so. I believe that writing is one of my talents. I wrote and illustrated 12 books and I am working on another 5 new books right now.

What is your book about?

>>My first book is about four friends and a rival. Each has a specialty. Sokron is a visual artist, Meeka loves numbers and math problems, Nina is sensitive to sound and music and Jonsy is sensitive to feelings. They decided to have a PINK SLEEPOVER to celebrate the end of school year. Meeka came up with the idea that the four of them should go to the park first. Once at the park, they met Kiki Shaver who was known as the meanest girl on the planet. Later on, they found an invitation for the fashion show; however, the rules indicated there must be five people on a team and one model from each team must be at least nine years old. They knew that Kiki would be the perfect fit, the fifth member and she was nine years old. The question is: are they brave enough to invite the meanest girl on the planet to join their team?

Why did you write it?

>> I wrote my first book Sewing a Friendship to spread my message that friendships are created when we have the courage to include others.

Who is it for?

>> From the review by James A. Cox, Editor-in-Chief: “Sewing a Friendship” is an unusual, inspiring artistic conception/creation about empowering girls to overcome obstacles and use creativity to grow together. Created by 10-year-old author/illustrator Natalie Tinti, “Sewing a Friendship” is a truly unique and life enhancing book. Although the target audience might well be 7-10 years old girls, the positive messages about inclusion and imagination will also appeal to others from teens to adults.

If you had the ability to solve one problem in the world today, what would it be and why?

>>I believe the most important thing in the world that I would solve is to show/teach people to be the best friend yourself and look for positive sides in others because most people don’t feel happy about themselves, don’t appreciate what they have, don’t respect other’s people opinions.

What is your best advice for young people who are shy when it comes to making friends?

>>I believe shyness when you think is something wrong with you. So, find what is good about yourself that you can be proud, happy about it and have the courage to include others.
Learn more about Natalie at

Wednesday, December 5, 2012

Marketing Success Mastermind: How to be a Mini Marketing Mogul


Direct Sales Mastermind Program
Includes audio and video training series every month. We'll cover, in detail, everything below (and more!)
  • How to get motivated -- and stay that way even on down days!
  • How to market yourself for real results (finally!)
  • Leads methods: Which is best for you? What should you avoid?
  • How to make your business stand out from the umpteen others who may be selling the exact products and services you offer.
  • What to absolutely avoid doing!
  • How to get some "free" help to grow your business
  • What to do when you start getting bookings and how to keep getting them
  • What to expect from various services--which to use; which to steer clear of
  • Where to market yourself for your best outcome
  • Is online for you? How to make a successful direct sales business online.
  • Bookings and how to make sure you have more than you need
  • Recruiting A-Z--what you need for a stellar team
  • How to be a leader
  • And much more!
This audio and video series includes everything you need to "coach" yourself to success.
  • Also includes digital workbooks to use to follow along and make notes during the audio course.
Best of all? It's just $10.00 a month to access the video and audio training.
It's like having a personal coach...right on your computer!
Sign up before December 31, 2012 and get a free copy of our Party Plan Profit Booster program! (Learn more about it) 


New Book on Amazon: The Secret to High Social Media Rankings How to Get KLOUT

Read our interview with the author, Miriam Slozberg:

So, Miriam, why did you write this book?

I wrote this ebook because the fact of the matter is, social media is extremely prevalent to the point that is it taking over not just traditional forms of advertising (radio, TV, print) but the first thing people do if they want to find out about you is to look at your social networks and activity.
If you say you are a professional in a particular field but yet there is nothing that you have done online that shows that, no one will take you seriously. The fact of the matter is, what you do online spills onto your offline world. That is how prevalent social media is.

Social media is a huge passion of mine and always has been. It took me a while to learn the proper methods of using it but once I learned, it helped me in so many ways that I wanted to help others as well. So I had written this ebook for partially that purpose but I wanted to also teach others how Klout comes into play, and what it is and the importance of it.

What is Klout?

Klout is a company based out of San Francisco that provides social media analytics to measure someone's influence across major social networks such as Twitter, Facebook, Google Plus and LinkedIn.

Klout measures your network size and more importantly how well others in your network respond to your output. Klout measures your engagement with others and if it is high, you are considered to be influential online.

Why is KLOUT an important tool for social media?

The reason Klout is important is because what you do online spills over to your offline world (I realize I had already said that so you can edit that out if you want) considering that social media is prevalent now and that will continue on. If you are in the marketing, social media, SEO, coaching, writing field or if you are a business owner and professionally working with the public, having a high Klout score is very important. This could be a huge determining factor on whether or not you are given to speaking and guest blogging opportunities.

If you are seeking a job in any of those fields, a big determining factor as well is your score in conjunction of your past experience. Having a high score can get you extra nice bonuses such as free hotel upgrades, meals, and other great free or discounted products. Not to mention if you are a business owner, in a matter of time, sooner rather than later, potential clients and customers will be looking at your scores (if they are not already) to see how engaging you truly are.

If you are a business owner especially in a field where any kind of marketing is involved and you have a low Klout score, it is an indication that you really are not engaging online which is what a client who wants to hire you is looking for. That alone could get them to search onward for a competitor who may be more active and engaging online.

Visit Miriam's blog for even more info!

Because social media is so prevalent now, people really need to know how to use social media in a proper way and understand effective methods that will encourage others in their networks to interact with them on a regular basis. I cover the basics of what needs to be done in order to be successful with social media which will increase anyone's Klout score.

Who is KLOUT going to benefit the most?

Anyone can benefit if they have a reason improve their social media online activities but it is essential for anyone in the marketing, SEO, social media (and many social media consultants are not getting this), coaching, writing, web design or any field where the public is dealt with on a professional basis. It is also a must read for business owners. Even if they don't have time to manage their own social media, if they hire a consultant or manager to take care of their social media, they will know what to look for in a good social media manager. I will continue on...

Is this your first book, Miriam?

No this is not my first book. I actually had written two other books in the New Age niche as I am also an astrologer but not practicing so much now since I am really focusing on my social media work. I did not do well selling those books initially anyway because the niche was too narrow and I did not use social media properly to really work it.

However since I learned plenty of tricks with social media along the way I have been more successful. However even though I love anything to do with astrology and spirituality, it is not my passion so much now. Social media is. I am also an owner of a business that provides SEO, social media, blogging services and mobile web design and marketing called Gemini Rising Ltd and that has been around since June 2011. People can connect with me on

Thanks, Miriam!

Miriam Slozberg, Author

Quick Eyeball-It Mushroom Soup: Fast, easy, delicious recipe

For those nights when you need something fast, nutritous and delicious without hassle:
Eyeball-it Mushroom Soup
Stock: Vegetable and Chicken
Carrots, Celery, Onion, Thyme
Cream or Half and Half
Olive oil/Butter
This is mostly an non-measured soup and super easy to make. It's very hearty and satisfying on a cold winter evening!
Take a soup pot and add a healthy drizzle of olive oil and a 1" pat of butter. Let it melt.
Add 1/2 of one yellow diced onion and one garlic clove (minced). Cook until onion starts to turn clear (about 4 minutes).
Add chopped mushrooms--use any you like, but chop them the same size for even cooking. I use portabella, shitakke, and button.
Add some thyme (about 1 tsp.).
Cook for about 5 minutes. You can also add some diced carrots and celery.
Once mushrooms and veggies are starting to cook, add 2 cans of vegetable stock and one can of chicken stock.
Add a healthy dose of sherry (about 1/4 cup).
Cover and cook on simmer for about 40 minutes. Stir now and then.
When near finished, take half of mixture and put in a blender and blend. Add it back to the soup.
Turn off soup. Add some cream or half and half (about 1/2 cup).
Mix well, season to taste and serve!
*recipe above not in below cookbook

Success Team Mastermind for Direct Sales WAHMs


Tuesday, December 4, 2012

Tips: How Video Can Promote Your Business

Top 7 Ways to Use Video to Promote Yourself


Authors that self-publish (and even those that go the traditional publishing route) need promotion to sell their books. It’s a fact. Getting that usually requires lots of articles posted on the web, radio shows, tele-seminars, etc. Generally, just a lot of time to “get the word out” and build credibility and exposure  and try to drive traffic to ultimately buy their book.


Savvy artists are the same. They need to get their art out to the world. This helps build a following, increase credibility and eventually start getting their art into
the hands of those that collect and appreciate it. Video is a prime promotional vehicle for such a visual medium.


Small business owners already know that marketing is important; but are they taking full advantage of the low-cost alternatives available to them? Marketing and promoting with vides helps increase their ability to get the word out about their business, showcase themselves and build an interest in what they offer.


Good informational/educational videos are an excellent way to market and promote a business, book or creative endeavor. Since you have the ability to use an interesting format, sound, photos, etc., it takes it from a static web page to visually-enhanced and intriguing promotional opportunity.


Video can be used to:


-Build credibility: Let your audience know who you are. Include a picture of yourself and start building name recognition.


-Use the visual aspect to teach: Showcase yourself teaching how to use your products, record testimonials, showcase results people have gotten using your products, etc. In other words, put a visually-memorable medium in their minds.


-Show the world your personality: People buy from people disguised as businesses. You know you prefer to buy from one website vs. another that may have the exact same items. One has an interface you trust, prices you like or just the fact that the owner makes himself available.


-Develop a series: Break down tips or steps into a series of video and use them to keep bringing back your audience to get more. If you give everything in one video, you’re forced to come up with new material for each, plus you run the risk of creating a long, boring video (which, unless very well-done, most people won’t take the time to watch.


-Keep your videos short and pleasant: A running time of under three minutes is optimal. Most people don’t have the attention span to devote to more, unless they are very interested in your topic. Use soft, pleasant music or narrate the video yourself. Silent videos are dull, so try to use sound of some type.


-Use photos and pictures to illustrate your point: If you’re doing a live film video, you’re showing yourself, but also be sure to use props and your products to illustrate a point. Just a talking head in front of a video camera is completely overused and somewhat dull (unless you’re really funny or entertaining, which many of us are not!).


-Videos created using slides vs. filmed content can place photos of products, people, etc. in them to make them more interesting. Use animation sparingly. No one wants to be jarred from slide to slide with spinning text and zooming transitions. Choose one slide transition for all slides and only use animation on every other slide or at least choose a few to remain static to give the eye a break.


Using video can help your business get the attention it deserves. For more information on building buzz for your business, GET YOURSPOTLIGHT!





Monday, December 3, 2012

Cheap Leads for Your Home-Based Opportunity

Getting good leads is crucial for any business, but getting targeted leads that are interested in home-based and direct sales options is a true boon.

Getting a list of proven interested parties can be as easy as a few clicks of your mouse and a $5.00 bill! Check it out!

Wednesday, November 28, 2012

WAHMs...need leads?

If you're in network marketing, party plan or direct sales, you know the value of leads that are primed--they know you and feel comfortable with you.

These are key to an easier sale and even possibly a new downline member. If you're looking for leads like this, there are a number of ways to get them. First, don't pay for them. Why? There are methods you can use that will ensure you a steady stream of leads.

One idea, if you're in home party sales and rely on working parties to get the bulk of your sales and recuits, is to forget the old sales party. These days parties are being tailored to mirror all different uses and styles. For example, an edu-party is a party that features an educational slant. It needn't be boring or dull. A simple cooking lesson would be a great fit for anyone selling home or kitchen items. You could do a basic accupressure class to relieve stress points and throw a candle party at the same time.

Getting creative is the name of the game. If you know someone who wants to feature their business or fun skills at your next party, invite them to teach a class to increase their leads base, too! If you know something fun, start figuring out a way you can teach a class, get leads and build your business all at the same time!

For more leads-getting ideas, join our Spotlight marketing classes. They are free! Get a bonus "Get Your Spotlight" free 24-day publicity guide right now at:

Monday, November 26, 2012

3 "Do It Now" Profit Strategies for Home Party Plan Sales

1. Create separate sections of audience and then put together your sales event. For example: If you can put together a teen event for just teens or working moms with just working moms, your outcome will be better. Always know your audience and then tailor your party to them.


2. Always have a proven marketing strategy to get people to your event as well as hold the event. One contact? Not usually enough. You need to touch people several times in order to build the relationship and get them interested in your party. You also need to have a system in place to get your party to hold. (See Grow Big 60+ Ideas for Party Plan Profits for some ideas to do this.)


3. At every show you should have a "today only" special. This creates urgency and excitement. Make it good and you'll see great profits from this alone. Just be sure to let everyone know that the special will end as soon as your party does!


Thursday, November 15, 2012

WAHMS-- Get found on Google easier, faster you have a great site or blog that just isn't getting the views and traffic you need?

Here's an idea (it takes maybe 30-60 minutes a week, but it's worth the effort). To get higher search ranking (seen on the first couple pages of Google), you need quality content as well as quality backlinks. You likely know it already, but how to get those high-quality backlinks is somewhat of a mystery.

A couple ideas:

1. You can spend some time going to forums and commenting on high-level sites. Always be sure to add your URL in your comment and voila...a backlink from a high-level site. For instance, if you comment in the forums on amazon or a similar site, you site will have a link back from that site.

2. You can have someone do this for you. There are several sites where you can pay someone to do this (for as little as five dollars on and other sites like Be sure to work with those who understand your business and the ins and outs of backlinking properly.

3. Stay away from link-farms and low-quality, low content sites. These are looked upon poorly by Google and the search engines and are not worth the effort and time. If you decide to pay for the links, be very sure where the links are placed or it could do you more harm than good (another reason to spend a little time doing it yourself).

If you just place 5 backlinks a week, in one month you'll have 20 backlinks! It's a little and effort, but it adds up fast and can really help you get boosted in visibility and traffic.


Thursday, November 8, 2012

100 Ways for Marketing Your Home Business

 The first 6...
1. Starting a forum can improve your social networking. This could create a huge community of prospects. As a whole, it will end your shyness and improve your conversion skills.

2. Launching dime/fire sales! They can create a a lot of buying urgency offering low cost products. Let me say that this could really bolster your brand/buzz fast.

3. Doing testimonial submissions. It will get you backlinks in front of tons of targeted prospects. This may make your search engine visibility!

4. Bartering business items/services. This may save you money from buying business equipment. It increases your company visibility and helps your bottom-line budget.

5. Creating fan pages helps your visibility on Facebook. It would create a ton of highly target leads and sales. The research points out this could help win over your competition.

6. Submitting press releases will decrease your PR dilemmas. This can give you a lot of free, profitable publicity. It will increase your business's popularity with more search engine choices to find you!

Helping WAHMs build their business...smarter and faster!

Wednesday, November 7, 2012

A glimpse into the direct selling world today


According to Direct Selling Association statistics, 85 percent of direct sales people spend fewer than 30 hours per week working their business. Working part-time is the reason many people go into the business of direct sales in the first place. But what are some tried-and-true methods that will help you work smarter, not longer?


A top-level producer with one company has worked with her company for over six years. A mother of three and an elementary school teacher, she’s taking time off from teaching to work her direct sales business while her children are small.


“Touch your business every day,” she advises. “It is easy, being at home, to let things slide. I make sure, even on lazy days, to do something productive toward my goals.”


Another top seller home schools her four children, manages a successful career with a skincare direct sales company, is an author and a motivational speaker, and owns a company that provides recognition gifts and ideas to support direct sales uplines. Financial freedom and flexibility are what she likes best about direct selling. She says perseverance and determination are keys to success.


“Take one baby step at a time,” she cautions. “When you’re faithful and consistent in the little things, your business will grow beyond belief.”


When asked what she likes best about direct sales, a Senior Director with another popular direct sales company replied, “I love the flexibility it affords me. I am

able to decide when I want to work and how much. I am able to have my toddler at home with me while I work, and I am able to take a break at any time I wish and for any reason, whether I have a doctor’s appointment, a play date for my daughter, or even if I just want to enjoy a nice day outside.”


She recommends treating your direct sales business like…well, a business!


“Most people who are in the business are in it to make money, and to make money you have to work. The difference between a business and a hobby is that in a business you make money; in a hobby you spend money.”


All three top producers agree that goals are a major key to success in direct sales.


“Set clear goals,” one says. “I make sure to do what it takes to work toward that goal every day.


“Dreams are essential,” agrees another. “Whatever you talk about and are most passionate about, that’s what you’ll sell the most of.”

“I strongly feel that if you know where you are heading,” one says, “and you are determined to get there, that you can achieve it.”
Research cited by the Direct Selling Association underscores the validity of these three direct sales professionals’ statements. Of the many reasons people choose direct selling, flexible work schedules and the fact that earnings are in proportion to efforts are among those highest on the list.





Thursday, October 18, 2012

WAHMS: Get more online sales (one idea)

Special Group Sale

Offer a unique group a special sale. This can be working moms, seniors, teens, etc. This helps when introducing a new product or service to a new target audience. Build your lists by category and it will make it easier to market to a specific group.
More fun ideas: GROW BIG!

Monday, October 8, 2012

WAHM Tips for Business Growth

1. Be Active in Social Media - everybody knows that social media is growing by leaps and bounds. It is important to get your name out there, but did you know that there is a certain way you have to use these outlets to gain the traffic you desire?

2. Be Unique In Your Marketing Endeavors - don't follow the cookie cutter type of announcements or sales - be creative, put a splash of personality in your advertising and make your customers WANT to contact you to see what you can do for them.

3. Cater to a Niche, not the World - We all want to make money and provide for our families, but targeting the entire world is not the way to proceed. Niche markets are far more lucrative - figure out what your business entails, who your target audience is and cater directly to them.

4. Market Effectively – what does this mean? If you work for a direct sales company or party plan company, you want to make the most of your sales materials. Distributing them to everyone is a waste of money, but focusing on those who express interest will allow your marketing materials to make money for you.


5. Rewards for Referrals – The one thing you can afford to do is reward your current customers for referring friends and family members. This is an effective marketing tool, even if you only give them credit towards products. Do you know why this works? Because people are likely to refer friends and family members if they know there’s a little something extra in it for them.


6. Attend Shows – this is especially helpful if you are a mom working from home. It really doesn’t matter what type of business you are, exposure is crucial. Are you a writer? Attend blogging or writing conventions. If you make handmade crafts, attend local shows to get your name out.


7. Advertise online – In today’s technological age it is more cost-efficient to advertise online than it is to advertise in your local paper. Besides, once you narrow down your target audience, you can choose the websites on which you advertise and develop a campaign that will ensure those who you want to see your site will.


8. Don’t be Pushy – this is more for those who work in party plans and direct sales, but if you are pushy, you are more apt to push your prospective customers away. Instead, explain why you do what you do and how they can benefit from either holding their own party or signing up to work on your team. Make it a positive experience, not a negative one and you will see more interest.


9. Create a Website – whether you are online or off, it doesn’t matter. People will Google you and want to see a website. It is an indicator of professionalism. However, even if it is just meant as a placeholder, you should make sure you have stellar content. Content is what creates good search engine results and also ensures you receive good traffic. If you are not good at writing, source out the content to a skilled copywriter.


10. Carry Business Cards with You – with many companies like Vista Print offering free business cards, take advantage of them. Post them on local boards in your hometown and hand them out to your friends and family members. You never know when you may strike up a conversation with someone about what you do. Having your business cards on hand will allow you to share it with them right away and possibly gain business.


Tuesday, October 2, 2012

WAHMs: Explode Your Home Party Sales

WAHMS...Explode your sales faster with these KILLER techniques!

Party Plan, Wahm and Direct Sales Pros

1. After the sale be sure to follow up with the customer. You'd be surprised how often this simple tip is overlooked! You could follow-up with a "thank you" email and include an advertisement for other products you sell. You should follow-up every month.

2. Upsell to your customers. When they're at your order page, tell them about a few extra related products you have for sale. Make it easy for them to just add it to their original order.

3. Tell your customers if they refer four customers to your web site, they will receive a full rebate of their purchase price. This will turn one sale into three sales.

4. When you sell a product, give your customers the option of joining an affiliate program so they can make commissions selling your product. This will multiply the sale you just made.

5. Sell the reprint/reproduction rights to your products. You could make sales for the reproduction rights and sales on the back end product.

6. You could cross- promote your product with other business products in a package deal. You can include an ad or flyer for other products you sell and have other businesses selling for you.

7. When you ship out or deliver your product, include a coupon for other related products you sell in the package. This will attract them to buy more products from you.

8. Send your customers a catalog of add-on products for the original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy the extra add-ons.

9. Sell gift certificates for your products. You'll make sales from the purchase of the gift certificate, when the recipient cashes it in. They could also buy other items from your web site.

10. Send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will allow other people to see your ad and order.

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