1. Be Active in Social Media - everybody knows that social media is growing by leaps and bounds. It is important to get your name out there, but did you know that there is a certain way you have to use these outlets to gain the traffic you desire? 2. Be Unique In Your Marketing Endeavors - don't follow the cookie cutter type of announcements or sales - be creative, put a splash of personality in your advertising and make your customers WANT to contact you to see what you can do for them. 3. Cater to a Niche, not the World - We all want to make money and provide for our families, but targeting the entire world is not the way to proceed. Niche markets are far more lucrative - figure out what your business entails, who your target audience is and cater directly to them. 4. Market Effectively – what does this mean? If you work for a direct sales company or party plan company, you want to make the most of your sales materials. Distributing them to everyone is a waste of m...